Envisionation Team

Envisionation is a team that has evolved over the past 12 years. Outside of traditional corporate structures, an extensive and ever-growing network that reaches across all the disciplines concerned with the operation of the Whole Earth System, both natural and human.

Collectively, we have spent hundreds of thousands of hours studying the detail of how the Whole Earth System functions, in order to understand the level of our planetary crisis, and determining how to move to a new sustainable paradigm.

The core team’s task is to pull that information together.

Bru Pearce

Bru Pearce heads Envisionation and is the primary author of the Biosphere Restoration Plan. For the past 14 years, he has been fully engaged in the study of the Whole Earth System. His team recognised that climate change was non-linear as multiple feedbacks interact to reinforce one another, meaning that climate change is going to be the overriding driver of everything that happens in the 21st century.

A highly engaging public speaker, Bru presents an essential narrative for a positive future.

A dyslexic, systems thinker and a lifelong observer of natural systems. Bru concluded that man’s impact to the Earth’s biosphere system can all be traced back to the disruption of natural nutrient cycles, which has led to a greater than 50% reduction in the overall amount of living biomass on the planet, thereby reducing the size of the overall climate management system that supports us.  

He was educated at Millfield School and Kingsbridge Community College, before studying landscape architecture at Manchester University. He then worked as a professional yachtsman, before embarking on a 25-year career in maritime resort development, initiating and developing projects in Europe and the Caribbean. Which morphed into designing sustainable soloutions for small island states.

Guy Jackson

Guy Jackson is a director of Envisionation and oversees business development. He has had a career spanning over 35 years, with key set skills of marketing strategy, PR strategy, crisis management, corporate and product brand management and business strategy. He has vital skills for building a positive narrative, in respect of the great opportunity that Biosphere Restoration presents.

For over 20 years, he ran his own marketing and communications company (GJA Communications), working with brands, such as British Telecom and Porsche, through to the public sector and government departments, before moving into the ‘green sector’, as  Chairman of a green consolidator company, 4Evergreen Technologies. 

Guy is well connected, with close contacts in the business, financial and political worlds. He is a Freeman of the City of London and a Liveryman, with the Guild of Glass Sellers. He is also an active trustee for the Douglas Bader Foundation.

Guy’s hobbies are all things automotive, rugby and glass. Being part of a close family, he is determined to help make a difference in today’s uncertain world of climate change.

Dr. Jürg Gassmann

Dr. Jürg Gassmann is a director of Envisionation and the company’s in-house legal advisor. Since 2002, he has been acting as ‘outside in-house counsel’, for various developers and investors. Originally dealing with large-scale coal and gas-fired electricity generation projects, he now specialises in renewables, resource valorisation, water/wastewater, and similar infrastructure projects, as well as advising venture capital investors.

Before establishing his own practice, he was Of Counsel with Freshfields Bruckhaus Deringer in London; in an in-house legal role with Black and Veatch in Hong Kong and Kansas City; with a Swiss venture capital investor in Zurich; and with The Sumitomo Trust and Banking, in Tokyo.

Jürg took his licentiatus iuris at the University of Zurich in 1986, as well as his doctorate in law in 1989, following a research fellowship at the University of Tokyo. He is qualified, as a Swiss Rechtsanwalt and as an English solicitor (not practising), and speaks German, English, French, Italian, Japanese, and some Urdu/Hindi.

Jim Loughran

Acting in a Non-Exec advisory capacity for Envisionation, Jim is a highly experienced Business Leader, Programme Management Expert and is currently CEO of e2e Total Loss Vehicle Management.

Backed with over 30 years’ experience and a strong track record in effecting business transformation and servicing customers. A Prince2 Practitioner, accredited since 1999. Jim has been UK Security Cleared by the UK Government for numerous engagements, since 1997.

 His career has seen him accountable for successfully leading major technology-based change programmes, directing business operations and architecting customer experience across a variety of industry sectors including automotive, insurance, banking, financial services and telecommunications for such blue chip brands as BT, ING Bank, QBE Insurance and Rolls Royce Aerospace.

Bio-Science and Communications

Jacqueline Bond

Jacqueline oversees the publicity and media content, and also coordinates business strategy. She is a trained research ecologist, as well as business owner and developer, having founded and run her own education business for over ten years and been involved in the start-up and growth of several charities and businesses, in the fields of environment, healthcare and education. 

She studied Philosophy, Physiology and Psychology at Oxford University, before retraining with an MSc in Ecology and Evolutionary Biology, after becoming involved in environmental work, where she wanted to enhance her understanding of climate and ecosystem change. She has also trained, as a tropical ecologist and ethologist, specialising in the behaviour of bees.

Jacqueline ran as a candidate for the Green Party in the 2019 general election, and boosted the vote, by 150%. She spent the last year working between London and Rome, and learned Italian along the way, adding to her French. She previously lived in Monaco and France, where she worked with an environmental charity, which focused on the protection of marine life.

Scientific Team

Severn Clarke

Sev is an Australian, with degrees in physical sciences, economics and history, topped off with an MBA from Stanford University. His career has encompassed international trade, food and packaging, IT, corporate planning, with experience at senior levels in the industries of pharmaceuticals, and defence.

His first brush with global warming came when fighting the Ash Wednesday bushfires, and in experiencing their aftermath, recovery and reconstruction.

Some of his earlier inventions, such as the Winwick suite, were in the fields of algaculture and improving the energy efficiency and sustainability of industrial processes. Recently, he has invented nine conceptual technologies or systems that address climate and ocean restoration, together with how we might move rapidly to a low-emissions and circular economy.

One of the particular talents he brings to Envisionation is a honed ability to detect (and sometimes remedy) deficiencies and hype, in proposed socio-technical solutions.

Dr Michael MacCracken

Lead Consultant

Chief Scientist for Climate Change Programs with the Climate Institute in Washington DC, since October 2002. One of America’s most senior climate experts.


John Prewer

John is a senior architect and systems thinker, having been influenced early in his career by Buckmister Fuller (shaping his architectural direction) and Professor Stafford Beer (systems thinking), the leading cyberneticist.

John’s unique way of viewing design (and life in general), has led him to create numerous inventions across his extensive career.

He is currently working on integrated systems for stand-alone agriculture, through the use of aeroponics, metal-organic frameworks and electric culture, all integrated into modular architecture systems, that are designed to provide fully sustainable habitats for people, as climatic conditions become ever less stable.

John’s depth of knowledge, experience and contacts are invaluable resources to the whole Envisionation team.

Dr Mark Trexler

Dr. Mark C. Trexler has worked with companies around the world on climate risk and risk management, for more than 25 years.  He has been intensively involved in the evolution of climate change mitigation projects and carbon markets and carried out much of the earliest work on using forests, as a climate change mitigation strategy. He is the primary developer of the Climate Web, an actionable knowledge solution for helping decision-makers access the information they need, when they need it, in order to inform better climate decision-making outcomes.